FOR IMMEDIATE RELEASE
September 6, 2007
Media Contact:
Katie Graham
303-843-0302 ext: 118
KGraham@ShopAtHome.com

ShopAtHome.com expands into user generated content with new website, ZestBit.com
Web 2.0 Shopping Site Lets Users Profit from Their "How to" Expertise

DENVER, August 31, 2007 - ZestBit.com, http://www.zestbit.com, a new Web 2.0 shopping site, composed of user generated content and developed by ShopAtHome.com, introduces an easy to use platform for consumers to profit from their know-how. Users create "how to" and "answer" oriented blogs with ZestBit.com's simple tools. They enhance their content with YouTube videos, PhotoBucket pictures, ShopAtHome.com stores, and more, drawing on the site's numerous tools.

"Zestbit.com gives consumers a new, simple way to share and profit from the things in which they have a strong knowledgebase - their Insider Secrets," according to Marc Braunstein, President of ZestBit.com. "We plan to combine ZestBit.com's user generated content and ShopAtHome.com's ecommerce experience with stores like Apple, Dell, JCPenney and thousands more, to create a major new source for recommendations, shopping tips, how tos and answers."

Zestbit.com has been developed by ShopAtHome.com, one of the largest loyalty cash back sites on the web. ZestBit.com extends ShopAtHome.com's cash back reach so that its writers generate revenue not only when they shop from major web retailers, but also when other consumers shop or click out from their pages to any of the thousands of stores on the ZestBit.com site.

"ZestBit.com is a terrific win/win both for our consumers who want to be rewarded for generating great content, and our web stores who benefit with increased sales, exposure, and positive word of mouth buzz," Braunstein added. "I've already been amazed at the range of topics - everything from shopping and travel to music and sports - it's simply fun".

Some ZestBit.com writers have joined their multiple postings into ZestBit portfolios, and are extending their reach by posting these portfolios on other social networking sites like MySpace and Facebook. ZestBit.com represents a major new consumer oriented shopping how to and recommendation opportunity in the ecommerce space.

About ShopAtHome.com
ShopAtHome.com, the developing force behind ZestBit.com, is one of the largest cash back sites on the web. With connections to more than 3,000 web stores, ShopAtHome.com makes it easy for consumers to stay connected with the stores they love, and to discover new retail shopping opportunities. Founded in 1986 and headquartered in Denver, CO., ShopAtHome.com is a division of the Belcaro Group, Inc.

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