Macy’s ‘Fashion Star’ returns to TV with season 2 premiere | OnlineShoppingReport

Macy’s ‘Fashion Star’ returns to TV with season 2 premiere

March 8th, 2013

Fashion Star - Season 2By Lesley Kennedy

Want a sneak peek at the trendiest styles before they hit your favorite stores? Tune in for the second season premiere of Fashion Star, airing tonight on NBC.

Didn’t catch the competition last season? Here’s the deal: Mentors Jessica Simpson, John Varvatos and Nicole Richie help guide 12 aspiring fashion designers facing elimination as they compete for $3 million in orders from top retailers Macy’s, Saks Fifth Avenue and Express. Louise Roe serves as the series’ host.

Each week, the designers complete a challenge, presenting their styles to buyers including Macy’s Caprice Willard, Saks’ Terron E. Schaefer and Erika DeSalvatore of Express, who may then opt to buy their fave looks on the spot. What’s cool for viewers? Those designs become available right after the broadcast online and in select stores the next day.

Now, that’s what we call fast fashion.

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About 

Lesley Kennedy is Senior Managing Editor at ShopAtHome.com and an online shopping expert. She has worked as a writer and editor for websites including iVillage.com, MORE.com, Recipe.com, AOL/Huffington Post, YouBeauty.com and others. She also served as the Deputy Features Editor and Fashion Editor at the Rocky Mountain News. Lesley lives in Denver with her husband and two daughters. Email her at lkennedy@shopathome.com.

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